A Market Sharply Divided: Print Service Providers and Print Management Firms
The U.S. print management market is undergoing rapid growth as enterprises seek to reign in rogue spending within their organizations and bring cost savings, workflow efficiency, and transparency to the procurement process. This shift in the procurement process can have adverse effects on the print procurement ecosystem. Print service providers must pay attention to the print management market and have a strategy in place regarding topics like customer retention, pricing, perceived value to the customer, and whether or not to join a print management network.
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